What’s one of the most tedious task on the marketing to-do list of independent retailers? Emailing customers relevant content on a consistent basis. After all,…
Tag: Marketing
Marketing Monday is PayGo’s weekly-ish feature where we tell you how to do business good. Proper grammar not guaranteed. Once upon a time, sir Francis…
A few weeks ago, I wrote a post about the importance of branding for small businesses. Basically stated, a brand builds credibility for your store.…
Marketing Monday is a weekly-ish feature about growing your business through (you guessed it) marketing. Truth time! Are you reading this article because you went…
Good morning, and welcome to another episode of Back to Class, the only POS blog series that lets you enjoy the back to school season…
Let’s talk, business owner to business enthusiast. Do you remember when you were working on creating your store branding? Wasn’t that a nightmare? All the…
It’s September, which means we’re about to rush headlong into the three month sugar-fueled shopping frenzy that is the holiday season. Even now, customers are…
Who doesn’t love this time of year? It’s a time for change, improvement, and pumpkin spice. In this spirit, PayGo would like to introduce our…
Everyone loves some good retail therapy (not everyone’s bank accounts, on the other hand, might share that love). And we all know that a leisurely…
Anyone who goes into business knows that marketing is everything. It’s what most effectively and efficiently lets the world know that you have something to…