Marketing Monday – SEO Part 4 – Tools

Marketing Monday is a weekly-ish feature that is both about marketing and on Mondays, because we’re clever like that. Welcome back to our SEO series! Today is part four: SEO Tools. If you wanna catch up on all of the gripping, compelling and edge-of-your-seat SEO analysis, you can check out Part 1: Keywords, Part 2: Search Engines, and Part 3: …

Marketing Monday – SEO Part 3 – Ethics and Hats

Marketing Monday is our weekly-ish feature on how to become a marketing ninja warrior. Sword not included. Welcome back to the exciting and fast-paced world of Search Engine Optimization strategies! We have arrived at part three of our four-part series on SEO (it’s almost over, I promise!), and if you need to play catch up, you can see Part 1 …

Marketing Monday – SEO Part 2 – Search Engines, a.k.a the Googling

Marketing Monday is a weekly-ish feature where we navigate the deep, dark and most likely leech-filled jungle that is marketing strategy.  Welcome back to our SEO extravaganza! Yes, that’s what we’re going with. If you remember last week, we went over the importance of keywords and phrases for SEO (and if you don’t remember or somehow managed to block it …

Marketing Monday – SEO Part One: Keywords and You!

Marketing Monday is a weekly-ish feature about how to grow your business by learning how to use all the best words to sell stuff. It’ll be yuge! Happy Monday, dear readers! It’s a beautiful morning, we’d all like to hit snooze just one more time, so let’s rise and shine and do some learning! I’ll try to be quiet. Today we’re going …

Marketing Monday: You Need a Blog! Here’s Why:

Marketing Monday is a weekly-ish feature about growing your business through (you guessed it) marketing. Truth time! Are you reading this article because you went to write a blog post about your business, lost your motivation, and started aimlessly clicking around on the internet? If so, I feel your pain. In fact, I stared at no less than thirty-four unrelated-to-work …

Back to Class: Drive up Your Online Traffic With These Advertising Tips

Who doesn’t love this time of year? It’s a time for change, improvement, and pumpkin spice. In this spirit, PayGo would like to introduce our Back to Class series. In it, we will focus on changing and improving your shop to ramp up for the holiday season. Pumpkin spice is optional (yet so recommended). Let’s say you just brought your …

These Tips Will Help You Pick out the Perfect WooCommerce Extensions

As you may have heard (because we won’t stop talking about it), we’ve integrated PayGo with WooCommerce. You may have also heard some of the fuss about extensions – mainly, that there are tons of them. They may even be a bit overwhelming, but fear not! I’m about to guide you through the jagged peaks of confusion to that which is …

Marketing Monday: Make Instagram Work for You With These 6 Hacks!

Everyone is on Instagram. Your kids and grandkids are. Your old high school teacher is. Even your dog trainer’s cousin’s niece’s first boyfriend’s dentist’s college roommate is.  It’s considered to be one of the fastest-growing social platforms in the world, with over 500 million monthly users and over 40 billion images shared so far (with an average of 95 million …

You Need These (FREE!) WooCommerce Extensions For Your Site. Here’s Why:

By now, you probably know all about PayGo’s integration with WooCommerce. And you’ve heard all about how great and easy working with WooCommerce is, and how PayGo can even help with setting it up for you. But just like peanut butter needs chocolate and French fries need malt vinegar (I apologize for nothing!), WooCommerce needs extensions. Oh sure, they work …

This Is How PayGo Can Help You With Your Store’s Marketing Efforts

Does the ever-faster evolving retail marketplace make you feel as if you’re a passenger on Willy Wonka’s boat at that moment when he starts singing? There’s no earthly way of knowing which direction we are going. There’s no knowing where we’re rowing or which way the river’s flowing. Is it raining? Is it snowing? Is a hurricane a-blowing? We sent …